18 Dec No One Said It Would Be Easy to Be Disruptive
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Over the more than 25 years that I have been in business, I have contributed to building many businesses and brands. Many are household names, others are small companies that you have never heard of. What has been common across many of them is that they fight hard to gain customers and create business traction. It often takes creativity and “out-of the-box thinking”, but with the right leadership, growth strategy, and sales and marketing plans, the businesses ultimately grow.